Revolutionizing Real Estate: Data-Driven CMS for Multilanguage Support.
Instone Real Estate's new website, powered by a modern and modular CMS, transforms user experience with advanced search and filter capabilities, offering multilingual support and dynamic, data-driven content layouts.
Sector
Real Estate
Area of Expertise
Custom CRM, Custom Landing Pages, Performance Optimization, SEO-Optimized
Challenge
Navigating Complex Real Estate Listings
Instone Real Estate's website faced major challenges in user experience. The lack of advanced search and filter options made finding properties difficult, and the inflexible content management system required extensive manual updates. Poorly integrated multilingual support failed to meet the needs of a diverse clientele. Additionally, presenting different perspectives for group versus real estate development complicated the site's structure. Instone needed a robust, scalable solution to enhance content management, user experience, and multilingual and dynamic content support.
We worked closely with Instone Real Estate through workshops to understand their requirements and pain points.
To tackle Instone Real Estate's challenges, we conducted a comprehensive analysis, focusing on real estate listings and sales processes. We started with in-depth workshops with key stakeholders to gather detailed requirements, understanding project listings, crucial buyer information, and sales process flows.
Next, we mapped user journeys for property buyers, investors, and sales teams, identifying pain points and opportunities. Analyzing historical sales data revealed trends and priorities for website features. Competitor benchmarking offered best practices to adapt.
Based on these valuable insights we developed a modular CMS supporting dynamic data integration, enabling efficient content management and automated layout adjustments.
Data-Driven Real Estate Website: Dynamic, Modular, and Multilingual
Our solution provided Instone Real Estate with a state-of-the-art website.
The new website for Instone Real Estate streamlined operations and significantly enhanced the user experience. Clients can now easily find properties, and the company can manage and present listings effectively and CI compliant. Key features include:
Advanced Search and Filter Options: Users easily find properties meeting specific requirements, boosting satisfaction and engagement.
Modular CMS: Enables easy updates and dynamic content, allowing quick adaptation to showcase new properties without extensive manual work.
Multilanguage Support: Users access information in their preferred language, expanding Instone's reach.
Dynamic Layouts: Data-driven content and layouts reflect updates in real-time, providing current information and a seamless browsing experience.
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Next Steps
- We'll review your request and contact you through your provided information to setup a get-to-know call
- We'll create a first initial draft for your project: estimations, timeline and potential team members
- In a Feedback call we explain our ideas and answer your questions
