Coopervision - Case Study

Empower Opticians with an Incentive App

Sector

Optical Industry, Medical Supplies

Area of Expertise

Loyalty & Rewards Program, Sales Promotion, Progressive Web App

Coopervision revolutionizes optician engagement with a cutting-edge Progressive WebApp, offering seamless barcode scanningwhile ensuring compliance with medical regulations.

Challenge

Engaging Opticians in a Digital World

Coopervision, a global leader in contact lens manufacturing, faced the challenge of engaging opticians in their incentive program. Traditional methods were proving inefficient, and a modern, streamlined solution was needed. The objective was to create an intuitive platform that would not only boost participation but also ensure strict compliance with regulatory requirements for selling medical supplies. Opticians needed a simple yet effective way to scan products, accumulate points, and monitor their progress on a user-friendly interface.

Developing a Compliant, User-Friendly Incentive App for Opticians

Leveraging Progressive WebApp (PWA) technology to seamlessly integrate barcode scanning and point tracking.

Our team collaborated closely with Coopervision to understand their unique requirements and the regulatory landscape. We developed a PWA that incorporated a high-precision barcode scanner, enabling opticians to scan product barcodes effortlessly. The app's design focused on simplicity and ease of use, ensuring that opticians could quickly navigate and utilize the features without extensive training. Throughout the development process, compliance with medical supply regulations was prioritized, ensuring that every feature met the necessary standards. Thorough testing was conducted to guarantee reliability and accuracy before implementation.

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Innovative Features Driving Optician Engagement and Compliance

A comprehensive PWA solution that enhances user experience while adhering to strict regulations.

The Coopervision Incentive App offers a robust feature set designed to engage and reward opticians. Key functionalities include a high-accuracy barcode scanner, a dynamic points system, and a real-time leaderboard. Opticians can effortlessly scan product barcodes using their smartphone cameras, with points awarded based on the type of product scanned.

The points are instantly added to their scores, visible on a leaderboard that fosters healthy competition. The app also includes detailed reporting tools that allow Coopervision to monitor compliance and track the effectiveness of the program.

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